Offset was on fire! ››
Welcome to our new studio ››
Welcome aboard Julie ››
Keep your dealers engaged by design ››
Our Five a Day For Fendt ››
Branding ››
Thoughts ››
Inside ››
Outside ››
May 16th 2013
Held over three days at Stoneleigh Park in Warwickshire, Plantworx is a new biennial exhibition for the construction equipment industry.
With more than 100,000sqm of working machines from more than 260 exhibitors and featuring live demonstrations and site applications, this new event is set to become the largest working construction event in the UK.
Green Square visited Plantworx to lend support to our client Terex who were one of the main exhibitors and in addition we got to have a look at what else is happening within the construction world. It was also an opportunity to see the work on display that Green Square had produced for Terex especially for this event.
Terex were showing a range of construction equipment that included backhoe loaders, dumpers, rollers, mini excavators, telehandlers and aerial work platforms. This impressive line-up was a popular attraction with visitors who also enjoyed an excellent demonstration of the new TLB890 backhoe loader.
Launched in 2012, theTLB890 is the second of the new generation of backhoe loaders from Terex, the first; the TLB840 was launched in 2011. Green Square worked closely with the Terex marketing teams on both worldwide product launches.
‘All these elements can be linked to the work of Green Square, in particular the promotional films we produce for Terex. Our Terex TLB890 Promotional film demonstrates high production values, storyboarding and sharp editing to create a tight promotion tool that introduces the machine and reinforces the Terex brand. The process is essentially very similar, it is about attention to detail from start to finish. ‘
